Planet by Lauren G

A versatile lifestyle fashion brand, Planet By Lauren G is designed to inspire confidence and embolden the customer’s natural elegance with styles that are size-less, season-less and age-less.

Already with a strong wholesale business, Planet By Lauren G brought us in to help develop an independent e-commerce presence in light of the infamous 2020 pandemic. With the brand having no marketing database or existing digital presence, this initiative was fundamentally a new product launch and the outcome was (pun fully intended) out of this world! Our campaigns have generated a consistent 15X return on ad spend. No, that’s not a typo. 15X! As in they make $15 for every $1 they spend. With efficiencies like that, we could say the sky is the limit, but when it comes to Planet, we intend to aim a bit higher.

‘47

’47 is a sport lifestyle brand that sells licensed sports hats, caps and apparel for your favorite team.

In January of 2018, ’47 engaged Jane to strategize, design and build a custom Shopify application for their VIP rewards program called ’47 Family. We worked in conjunction with the company and their communications agency to develop a robust site add-on that facilitated the program’s outreach, recruitment and maintenance efforts, utilizing IP protected landing pages, advanced configuration drip emails, private collection pages and host of other bells and whistles to offer a seamless user and admin experience.

It was hard work, but not nearly as hard as being a Knicks fan.

Catrice Cosmetics

Catrice Cosmetics is an innovative brand of luxury-inspired priced to give their customers the freedom to play and experiment.

In August of 2018, Catrice approached Jane to redesign their e-commerce website. This project was more than just a touch up, as it also included a migration of the site from the Magento platform to Shopify. We broke out our full bag of shades, bronzers and blushes and went to work, creatinng a new site that was not only soft on the eyes, but decidedly more intuitive from a UX perspective. It was also a wrinkle-free transition as all SEO value and customer accounts transferred to the new site without a blemish.