A versatile lifestyle fashion brand, Planet By Lauren G is designed to inspire confidence and embolden the customer’s natural elegance with styles that are size-less, season-less and age-less.
Already with a strong wholesale business, Planet By Lauren G brought us in to help develop an independent e-commerce presence in light of the infamous 2020 pandemic. With the brand having no marketing database or existing digital presence, this initiative was fundamentally a new product launch and the outcome was (pun fully intended) out of this world! Our campaigns generated a consistent 15X return on ad spend. No, that’s not a typo. 15X! As in they make $15 for every $1 they spend. With efficiencies like that, we could say the sky is the limit, but when it comes to Planet, we intend to aim a bit higher.